Search Engine Optimization
What is SEO?
In the Digital Transformation Era that we are living in, it is important to have a strong website presence. SEO is the best way to do so, which is why the majority of marketing investments go towards SEO. SEO stands for Search Engine Optimization, it deals with increasing your organic search engine ranking. Search engines like Google or Bing use algorithms to rank websites based on how relevant they are to the user’s search. Our job is to help your company increase in ranking using keywords and frequency.
Tailored SEO Solutions that
Create A Visible Impact
Keywords are used to get your companies ad in front of the right customers. The goal is to search for words or phrases that are related to your product or service and utilize them in your website.
You most likely know who your competitors are, but who are you competing against for SEO? Your biggest SEO competitors are those companies that rank on top of a search page.
Content Optimization is used to reach the largest number of your target audience as possible. We do this by implementing keywords, metadata, title tags, and relevant links on your website.
Google Analytics is a common tool used to track network traffic. It helps identify what your customers are doing or looking at on your website. This will help choose an appropriate marketing strategy for your business.
You being able to understand your results is one of our priorities. With all the data we use it can get overwhelming, that’s why we provide graphs that are easy to read and understand.
Unlike using SEO to organically populate a search page, Google Ads is the payment option of having clickable ads display based on keywords that you place bids on and pay per click (also known as PPC).